After some cursory research into quilting in Russia, I have discovered that the new logo and branding identity for the Sochi 2014 Winter Olympic games will be comprised of a medely of geometric patterns based on traditional Russian quilt designs! Credit to this small but mighty American quilting blog:
The Olympics organizing committee wanted a special symbol to illustrate both the diversity and unity of Russia. So the 16 folk images within the patterns represent Russia’s different nations and cultures.
Based on the press conference, the designs were “created from the motifs of ornaments of the most famous Russian national crafts. Here we can see Uftyuzhskaya painting and Vologda lace, Gzhel and Zhostovo painting, Kubachi patterns and Pavlov Posad shawls, Mezenskaya painting and Khokhloma, Yakutsk patterns and Ivanovo chintz.”
|Unveiling the Logo for Sochi 2014|
|Various variations of the banners.|